Ad Astra Radio

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Ad Astra Radio is the world's first talk radio network devoted to science fiction entertainment - providing content through a dedicated streaming audio channel via the Internet, with that content being made accessible to radio stations worldwide via Cable/DSL Internet access.

What Ad Astra Radio does not cover...

  • alien abductions and UFOs
  • ghost presence and supernatural activity

What Ad Astra Radio does cover...

Entertainment news and programs in the realms of

  • science fiction
  • fantasy
  • comics
  • collectibles
  • video and role playing games
  • Japanese animation
  • Spaceflight and hard science.

Why, then, a talk radio provider network devoted specifically to science fiction and its related genres?

Science fiction is not a fad- it is constantly evolving, and has become a powerful tool in the marketing world. Science fiction has all the ingredients that you need for a successful film or TV series, special effects drama, love, action, comedy- and, most importantly, it's entertaining. In this geo-political climate, people are looking for escapism. Science fiction fits that bill perfectly.

Look at how science fiction has enveloped popular culture:

  • Seven of the top 10 highest grossing films of all time are science fiction films ("E.T."; the first three "Star Wars" movies; "Jurassic Park"; "Independence Day"; and "The Sixth Sense" (source: Digital Media FX); and at least half of the top ten movie of the past five calendar years (2003-2007) were of science fiction, fantasy, comics or animated origin (source: IMDB.com).
  • Television programs like "Star Trek," "Farscape," "Doctor Who," and "Stargate SG-1" dominate DVD sales upon release (source: Billboard).
  • The SciFi Channel is among the most successful basic cable net in the past five years, with it's original series, films and mini-series finishing in the Top Ten of cable (source: AP).
  • Books like "Harry Potter" and "The Lord of the Rings" have dominated book sales for the past three years and their films have greatly influenced an increase in sales of fantasy titles (source: USA Today, The New York Times).
  • Science fiction talk radio is prevalent on terrestrial radio stations across America and the world. It is also a mainstay on Internet radio/PodCast (source: CNet)
  • The "Harry Potter" film franchise is the most successful money making movie series at the box office - above all six "Star Wars" movies and all 21 James Bond movies. (source: Variety)
  • The 2007 Nobel Prize for Literature was given to Doris Lessing, the first science fiction writer to receive this exclusive award.

With Ad Astra Radio as a conduit for your radio program schedule, you will reach a ready-made target audience.

LISTENER PROFILE
Gender
Male Female
61% 39%
Age
18-25 26-45 46-55 56+
7% 52% 23% 18%
Education
Some college College grad Some post college Post-graduate degree
27% 66% 15% 28%
Annual Household Income
$26 - 50,000 $51 - 75,000 $76 - 100,000 $100,000+
35% 24% 14% 12%
Average number of books purchased per year
Hardcover Paperback
14 24
Average $ spent per year on other products
Video games DVD releases Movie tickets CDs/Music Downloads Collectibles
$136.00 $105.00 $63.00 $115.00 $193.00

Owns a personal computer 75%

Uses on-line services 99% (of those who own computers)

Owns DVD and/or VCR 94%

The technical aspect of Ad Astra Radio is clear. Today's reach of syndicated radio programs are mainly in the realm of satellite radio networks. In the past five years, streaming audio stations on the Internet have provided a choice in how people listen to music, talk programs and their hometown radio stations when they are abroad. In the same amount of time, the era of 56k Dial-Up has come to a close. As download time has increased exponentially through the prevalent access of DSL and Cable Internet, so has the ability for more time spent by users to stay as listeners to streaming audio channels.

At the same time, terrestrial radio stations across the country are finding new ways to keep their current audience from making the leap to alternative radio services. In addition, the problems that plague radio stations where satellite downlink of programs (be it physical or monetary) have not gone away. Thankfully, the solution to those problems has arrived.

Ad Astra Radio is the first dedicated content provider that does not require a satellite receiver to access programs. All a radio station needs to pick up Ad Astra Radio is a personal computer with Windows 2000/XP, a Pentium processor, a Cable/DSL modem, a sound card with a headphone jack, an 1/8" to 1/4" cord to hook through the station's control board for broadcast, and an open mind.

There is neither a talk radio content provider that carries programs of this ilk, nor a talk radio content provider that makes itself available to ALL radio stations around the world through this technology. Ad Astra Radio does both.

For more information, contact Joey Donovan, president of Ad Astra Communications, LLC at (561) 752-6986. You can also email him at joeydonovan@adastraradio.com

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